Excellence requires unwavering qualities

Vision with realistic line of sight. Love of beautiful design. Smart collaboration.

Regardless of client size, market vertical, or technology stack, we start with these traits. Equally important to us is our ability to cast aside limitations. We don’t believe in dogma. We shun hubris. And we never offer excuses. Not surprisingly, our clients share our convictions .

We started Point2Point Group when two companies requested our assistance with critical projects. From there, we were recruited by teams and grew our portfolio as the technology industry witnessed skyrocketing growth and product innovation required fast, intelligent strategy and execution.

Along the way, our collaborations have served a varied set of clients who work with us to leap ahead in business. Our clients include early-stage startups developing new products and platforms, mid-stage companies focused on product adoption and growth, and multinational enterprises extending product lines and expanding into new markets. We are fortunate to combine deep technical expertise with business acumen to help each of them achieve results.

Key lessons learned through our experience include the underlying premise that no one function is more important than any other in defining and meeting a bar for excellence. Forward-thinking design and agile technical development are as key to success as a solid assessment of value-driven business opportunities. Technologies come and go, new design methodologies are introduced, and markets evolve. But our solid foundation enables us to build lasting professional relationships, learn about each client's needs, and apply creativity, technical brawn, and focus to every project. Our services provide cross-functional expertise and skills, and we definitely look forward to serving more of technology's best and brightest companies.

Our partners lead the industry

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Unless commitment is made, there are only promises and hopes; but no plans.

— Peter Drucker

Commitment informs all of our collaborations

Who are we to argue with the the inventor of modern management? Our approach is built on commitment to our clients. Fulfilling your product vision is our mission. Understanding your users' needs is our expectation. Delivering on time is a given for our team. At the heart of our approach lies our purpose, picture, and context. What does this mean?

We start with purpose. Good products start with a vision. Great products start with a vision rooted in purpose. The fundamental, yet challenging, questions all businesses face are: “What are our immediate goals, what longterm objectives and direction guide us, and how do we balance the 'now' with the future?” Ultimately, armed with a shared commitment to create and achieve, we use your purpose-driven vision as our compass to align with your team and deliver on your company goals. 

We consider the full picture. Product innovation and development is more than a digital discipline. It is the experience our clients are building to connect with their consumers. So we start by understanding the scope of the experience, whether there are gaps or broken touchpoints, and where we can assist in adding value to and serving the customer experience in a more meaningful and purposeful way.

We have a strong bias for action. Our process is visual, strategic, and collaborative. We like to build new and great products with our clients.  So we quickly align with clients' processes or methodologies or, in some cases, our clients request our help to define a process or adopt a methodology.